One of Surabaya's MSME players was very happy and excited. How could he not, the business he was involved in received equipment assistance to increase production capacity.

A total of 17 items of equipment were provided, including: Proofer Machine (bread developer), Gas Bread Oven Machine, Stove, Freezer, and many other equipment. In addition, several product promotion tools have also been provided, such as Light Boards Box Studio Mini, Landing page, and Manual Book for business management and website-based marketing. The MSME actor in question is DessertandChill, owned by Anita Rahmasari.

"Alhamdullilah, I am very happy. So far, we have had difficulties with production equipment that is not yet qualified. From now on we can produce better with complete equipment from the UHW Perbanas lecturer team," she said after receiving assistance on Wednesday, November 29, 2023.

Her party is still communicating with Hayam Wuruk Perbanas University in an effort to develop its business to be more advanced. Anita is also grateful that the partnership she has established so far with UHW Perbanas lecturers has borne sweet fruit.

"I am very grateful, this partnership is very impactful and useful. Hopefully, this assistance with MSMEs will continue," he hoped.

Meanwhile, the Head of the UHW Perbanas Grant Team, Dr. Muazaroh, S.E., M.T., admitted that the production equipment assistance provided to MSMEs was in accordance with the proposal submitted to the government. This activity is intended to provide solutions to the problems faced by DessertandChill MSMEs.

"Hopefully, at the end of this coaching activity, the UHW Perbanas Lecturer Team can help increase the quantity and quality of MSMEs when running their businesses. The future impact is the creation of creativity and innovation from MSME players who run businesses so that they get support from related agencies," he concluded. (PR)